The Curious Case of Amazon Coins

Amazon Coins debuted among much fan fare in May this year and have mysteriously kept a very low profile since the high profile launch. I am not sure if this is a deliberate strategy on part of Amazon or is it that no one noticed its presence (or maybe absence) in the past few months. The only time that i heard about Amazon coins is when they launched a promotion to give out 20 free coins if one downloaded a certain set of apps. Really? Are these coins being used at all? If yes, how much is their usage? Or […]