Gaming & social concepts applied to make test drives fun
I bought a car last month (Skoda Fabia). The entireexperience of buying the car was less than satisfactory on many counts. I wasonly able to take a short test drive (2Kms) around the showroom. This was thesame case with all the dealerships. When I asked that I would like to take a longertest drive and in different road conditions, I was always indicated that itwould be difficult to manage & turned down. The sales folks went on ranting about the car technology, engine capacity and all the other features of the car not bother to even understand my needs. For […]
