Lessons in Storytelling That I learnt from TED Conference Speakers

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Lessons in Storytelling From TED Conference Speakers by Mukesh Gupta Premise: Story telling has been one of the most memorable and influential ways to spread ideas. The TED conference is so popular because the speakers in the conference are mostly good at telling stories – stories that they are passionate about and that passion spills over to the audience and we are able to connect. Also, note that the duration of these talks are not very long. So, I wanted to learn if there are any story telling secrets that i can learn from the TED speakers. Also, I thought […]

Lessons in Marketing and Customer Engaement from A Hilarious TED Talk

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I recently stumbled on to this hilarious TED talk by a British comedian – James Veitch. Firstly, I would urge you to watch the TED Talk below: Lessons from this TED Talk: 1. Unsubscribe First and the most obvious lesson for marketers is for us to honour our subscribers wish to unsubscribe, by actually taking them off the list. One of the ways to do is by a double unsubscribe process: First you thank them for having been on the list for so long. You could potentially give them a parting gift, if that is in line with your brand […]

25 Insanely Interesting People I Came Across in 2014

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One of the goals that i had for 2014 was to discover new people and learn from new sources. I must say that I was fortunate enough to discover these people online and learn so much from them. So, here is a list of some of the insanely interesting people that i came across in 2014. I do hope you will find some of these people and the great work that they are doing interesting enough to start following them. Bernadette Jiwa: She has a great blog called “The Story of Telling“. This is one of the best blogs that […]

TED Talks

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We have witnessed phenomenal rise in popularity of the TED talks. There are enough number of people who have already analyzed the reasons behind their enormous popularity.  The questions that I want to ask are: Are they still as relevant as they were about a couple of years ago?   Considering them to be a successful business, is there an upstart who can challenge and beat them at their own? If so, will they also follow the classic route to displace category leaders – Identify a niche and go after it; once done, repeat again with a different niche?  Or have […]