Author: Mukesh Gupta

Entrepreneurship

Funding your startup

Now that I have an idea That’s close to my heart and soul How do I get the money To let the ball roll He says: There are 3 sources ofmoney             Your Money             Their money             Someone else’s money             Yourmoney is the money you have Their money is their ownmoney Someone else’s money issomebody’s money, No one knows whose money. Each kind has its own vicesand nices Tostart a business, its best to use your own money But make sure you don’t useall your money Being a miser, […]

Strategy

How can Crossword compete with FlipKart.com?

The only thing I indulge myself is in buying andreading books. Lots of books! I love going to a bookshop, browse their bookcollection, read a few pages of a book and buy it if I like what I see. Thereare times when I got so immersed in the book that I read the complete book atthe bookshop itself. I loved the cozy chairs that these bookshops provided withso many books to browse and read. Of late, I have seen that the stock of books atbookshops like Crossword has been on the decline. I also find myself and all myfriends (who […]

Business Model, Innovation

What can Business Model Innovation projects learn from Film making

I came across an interesting approach to business model innovation being promoted by the folks @ Board of Innovation. They use the analogy of making a film to a business model innovation project. I really like this analogy.    The advantage of considering your business model innovation project as producing a film helps the project in the following ways: Makes the entire process more fun and exciting. Provides us a process to follow when the team falters. As with producing a film, you need a team of people with a diverse sets of skills to come together and work to […]

Entrepreneurship

Wisdom to Start

I have searched for a teacher far and wide read countless books and listened to countless men Talk about starting a business! But I am yet to meet a man Who’s done it all Ran some successfully Sold some successfully, Lost money in some And willing to share his wisdom! Introduction One day, a friend of mine told me about an old man Who had started a number of businesses Some highly successful & some barely so Some utterly failing & some marginally so Some he sold for a killing & some to stay afloat He was open and willing […]