Category: Podcast

Innovation, Podcast

PBTO 25: Fostering Innovation When Failing is Not an Option

Podcast: Play in new window | Download

Subscribe: Email | RSS

http://traffic.libsyn.com/pushingbeyondtheobvious/24_PBTO25__Fostering_Innovation_when_Failure_is_Not_an_Option.mp3Podcast: Play in new window | DownloadSubscribe: Email | RSS Today, we host Peter Vander Auwera. HE is the founder of Innotribe and Corporate Rebels United. He shares what he has learnt from running an innovation incubator, where, failure is not an option. We talk about Different types of Innovations Collaborative Innovation Incremental Innovation The importance of building a Portfolio of Innovation projects The importance of alignment in the organisation for innovation to foster Evaluating How real is your innovation What are the capabilities that we need to build in our organisations to foster innovation Why its important to measure […]

Customer Engagement, Podcast

PBTO23: Building Fiercely Loyal Communities – @SarahRobinson

Podcast: Play in new window | Download

Subscribe: Email | RSS

http://traffic.libsyn.com/pushingbeyondtheobvious/23_PBTO23__Building_Fiercely_Loyal_Communities_with_SarahRobinson.mp3Podcast: Play in new window | DownloadSubscribe: Email | RSS In today’s episode, we host Sarah Robinson. She is an author, keynote speaker, entrepreneur and a consultant. In my opinion, she has great ideas about how to create fiercely loyal communities. In this free wheeling conversation, we talk about the importance of building a fiercely loyal community, what defines a fiercely loyal community and how can brands go about building this kind of fiercely loyal communities. Most important learnings from the conversation: In a world where consumers and customers can share their experiences with each other, the relevance and importance […]

Podcast

PBTO22: Growing Your Business By Building an Army of Zombie Loyalists – @PeterShankman

Podcast: Play in new window | Download

Subscribe: Email | RSS

http://traffic.libsyn.com/pushingbeyondtheobvious/22_PBTO22__Using_Great_Customer_Service_to_Build_Zombie_Loyalists_For_Your_Business_-_PeterShankman.mp3Podcast: Play in new window | DownloadSubscribe: Email | RSS In today’s episode, we host Peter Shankman. He is an author, entrepreneur, speaker, and worldwide connector. He is recognised worldwide for radically new ways of thinking about Customer Service, Social Media, PR, marketing and advertising. The New York Times has called him “a PR all-star who knows everything about new media and then some,”. Peter is a spectacular example of what happens when you merge the power of pure creativity with  Attention Deficit Hyperactivity Disorder (ADHD) and a dose of adventure, and make it work to your advantage. In my opinion, his thoughts about […]

Entrepreneurship, Podcast

PBTO21: Courting Controversies To Gain Visibility and Success with Scott Jordan @ScottevestCEO

Podcast: Play in new window | Download

Subscribe: Email | RSS

http://traffic.libsyn.com/pushingbeyondtheobvious/21_PBTO21__Courting_Controversies_to_gain_Visbility_and_Success_-_Scott_Jordan_CEO_of_Scott-e-Vest.mp3Podcast: Play in new window | DownloadSubscribe: Email | RSS Who is on the show today: In today’s episode, we host Scott Jordan, aka, the PocketMan. Scott is the CEO of the first online retailer in the clothing space. He is also the author of Pocket Man: The Unauthorized Autobiography of a Passionate, Personal Promoter. He was a part of my list of insanely interesting people I discovered in 2014.I found him accidentally on YouTube in a video which he was using as a Press Release. The more I researched about him the more intrigued I became. He founded and runs one of its […]

Marketing, Podcast

PBTO20: A Crash Course in Digital Marketing for Entrepreneurs by Mitch Joel (@MitchJoel)

Podcast: Play in new window | Download

Subscribe: Email | RSS

http://traffic.libsyn.com/pushingbeyondtheobvious/20_PBTO20__Crash_Course_in_Digital_Marketing_with_Mitch_Joel_MitchJoel.mp3Podcast: Play in new window | DownloadSubscribe: Email | RSSWho is on the show today: In today’s episode, we host Mitch Joel. Mitch is the President of a Digital media agency – Mirium. He is the author of two books –Ctrl Alt Delete and Six Pixels of Separation. He was a part of my list of insanely interesting people I discovered in 2014. He hosts a podcast called the Six Pixels of Seperation and blogs every single day here. Why is he on the show When Google wants someone to explain the latest developments in marketing to the top brands in the world, they […]