Strategy

How can Crossword compete with FlipKart.com?

The only thing I indulge myself is in buying andreading books. Lots of books! I love going to a bookshop, browse their bookcollection, read a few pages of a book and buy it if I like what I see. Thereare times when I got so immersed in the book that I read the complete book atthe bookshop itself. I loved the cozy chairs that these bookshops provided withso many books to browse and read. Of late, I have seen that the stock of books atbookshops like Crossword has been on the decline. I also find myself and all myfriends (who […]

Business Model, Innovation

What can Business Model Innovation projects learn from Film making

I came across an interesting approach to business model innovation being promoted by the folks @ Board of Innovation. They use the analogy of making a film to a business model innovation project. I really like this analogy.    The advantage of considering your business model innovation project as producing a film helps the project in the following ways: Makes the entire process more fun and exciting. Provides us a process to follow when the team falters. As with producing a film, you need a team of people with a diverse sets of skills to come together and work to […]

Entrepreneurship

Wisdom to Start

I have searched for a teacher far and wide read countless books and listened to countless men Talk about starting a business! But I am yet to meet a man Who’s done it all Ran some successfully Sold some successfully, Lost money in some And willing to share his wisdom! Introduction One day, a friend of mine told me about an old man Who had started a number of businesses Some highly successful & some barely so Some utterly failing & some marginally so Some he sold for a killing & some to stay afloat He was open and willing […]

Ideas

Gaming & social concepts applied to make test drives fun

I bought a car last month (Skoda Fabia). The entireexperience of buying the car was less than satisfactory on many counts. I wasonly able to take a short test drive (2Kms) around the showroom. This was thesame case with all the dealerships. When I asked that I would like to take a longertest drive and in different road conditions, I was always indicated that itwould be difficult to manage & turned down. The sales folks went on ranting about the car technology, engine capacity and all the other features of the car not bother to even understand my needs. For […]