Leadership

Staying relevant in A Fast Changing World

The 40 – 40 Chasm? Last week, I was attending a conference for senior marketers in Bangalore. One of the things that stuck with me from that conference was something that host Jessie Paul mentioned – the 40 – 40 chasm. She explained that if you are above 40 in age and earned 40Lakhs INR, you are supposed to be an endangered species in a corporate environment. She went on to talk about how most of us at this age have stopped learning and growing as individuals. What surprised me, even more, was the fact that most people in the […]

Innovation, transformation

Mime Artists & A City’s Transformation

I came across a story that could potentially be a Hollywood blockbuster. This is the story of a mayor who transformed an entire city, an unruly one into one that learnt to follow rules. He did this by breaking all the rules about how a politician should look like or behave like. And the entire transformation of the city started by getting “Mime” artists performing on the street. Problem: To understand the extent of the ingenuity, lets first try to comprehend the problem that was being tackled (sounds a lot like our cities): Lots of people dying on the roads […]

Jeffrey Baumgartner
Podcast

PBTO S2E3: The Importance of “Imaginativefulness” in the Creative Process

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Who is on the show: In this episode, we host Jeffrey Baumgartner. He is an entrepreneur, artist, teacher, author and an innovation consultant and not  your typical Innovation consultant. He is the author of the books, “The Way of the Innovation Master” & “The Insane Journey” He is also the creator of a new & effective creative thinking methodology called “Anti-Conventional Thinking” as an alternative to traditional brainstorming methods. He also runs the Report 103, which is one of the longest running eJournal or blog on creativity and innovation in business. Why is he on the show He is not your typical innovation […]

Innovation

Book Review – Three Box Solution

Name of the book: The Three Box Solution: A Simple Framework for                    leading  innovation Author of the book: Vijay Govindarajan Publisher: HBR Press Overall Rating: 4/5 Implementability of ideas: 4/5 This is a book about how to lead innovation in an organisation. The framework that Vijay suggests is simple to learn and keep in mind. As he rightly says in his book, easy to remember doesn’t mean easy to implement. Leading innovation isn’t easy either. However, the simplicity of the framework is a big plus. No need to remember complicated stuff. […]

Sales

Become a Referrals Ninja

It is a well-known fact that one of the best ways to generate new leads for a business is by asking for referrals. However, not all referrals are created equal. Here are some tips to get the best possible referrals and get so good at it that you can become a referral ninja: Whom to ask for referrals: It is a good idea to ask for a referral only from a good customer. The definition of a good customer according to me is the following:  A customer who sees a lot of value from buying/using your products/services.  A customer who […]