PBTO2: Changing Role of Marketing and The Importance of Building a Personal Brand
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This is episode No 2 of “Pushing Beyond the Obvious”. Today, we host Sunder Madakshira, who heads marketing & communications at SAP in India. He was recognized as “The Marketing Thought Leader” by Stars of the Industry Awards, constituted by the ABP group in Feb 2014. We had a very interesting conversation about the role that marketing can and should play, both internally and externally. He also shares a lot of interesting insights about the importance of building a personal brand; some do’s and don’ts about how you go about building your personal brand. He also shares some insights on […]