Tag: business model

Business Model, Innovation

Lessons in innovation from a retailer

Now let me ask you a very important question. Please think well and through before you answer this: What happens if you are forced to put an expiry date on every product or service that you create? What if you have to take the product or service off your price list at the end of the expiry date, irrespective of how well the product or service did business for you.. Now, if your business is like any other business that I know of, this is a scary thought.. Scary enough to start thinking about bankruptcy.. However, this is exactly what […]

Business Model, Customer Engagement, Ideas

What should twitter do?

Recently, there has been a lot written on Twitter sending emails to users to lure them back to twitter. In my opinion, instead of trying to lure the casual users back to twitter, they should be thinking about why are they not using twitter more often. I know quite a few casual users of twitter and based on my discussions with them, I think twitter should give a thought to the following: 1. A new user generally done not know, what to do once they sign-up. What can twitter do to ease this confusion. They can send a link to […]