The One Thing Leaders of Disproportionately successful Teams Do Differently
Here is a post by one of my all time favourite ad men – Dave Trott. I believe that this ability to engage in corkscrew thinking (as Dave puts it) or non-linear or non-obvious thinking is a necessary but not sufficient condition for disproportionate success in any endeavour. My podcast is called – Pushing Beyond the Obvious for a reason 🙂 In his blog, he lists out some of the results of corkscrew thinking and the impact they made on the world as we know it – Bletchley Park, Sten guns, anti-shipping mines, planes made of wood, inflatable tanks and […]
