Relevance of large format events…
I have attended many large conferences, where there are 1000’s of attendees who participate. In my opinion, the reasons why someone would like to attend a conference could be: They seek information which can help them decide on a decision that they are currently deliberating. They want to network with others in the community. They want to network with key executives of the organizers so that they can finalize a deal or similar. Some combination of the above. Now, the questions to ask are the following: Which of the above is the main reason for the organizers to organize the […]