11 Timeless Peak Performance Reminders for Leaders

This post is inspired by another post by one of the titans of the advertising industry – Kevin Roberts. You can read the original post here. Here are my peak performance reminders for leaders: Start your day with intent. Be humble. Remember that as a leader you are here to serve the cause and the people you lead. Your number one responsibility is to create more leaders worth following. Stay inspired. You can’t inspire others if you are not inspired. Listen with intent. This can be one of the most productive use of your time. Be aware of when you […]

Burger King (Norway) Gives Away BigMacs to test the Loyalty of their Fans!

Burger King has attempted a coup of sorts.. Their Norway operations decided that they wanted to identify and engage with their true fans who would not trade their whoppers for anything.  They decided to test the loyalty of their facebook fans (~ 38000 of them). All their fans on Facebook got an offer, the “Whopper Sellout”:   Burger King gave their fans an option to get a free “BIG Mac” (a product of McDonald’s, their biggest competitor) and get banned for life on their fan page or to stay a fan and join the new facebook page for the true […]