Tag: Patreon

Ideas, Innovation, Marketing

10 Principles of Timeless Design

Good Design is by Mukesh Gupta I was reading about design and what design looks and feels like when I stumbled onto the 10 commandments of timeless designs that the legendary designer Dieter Rams had created to critically look at his own designs, early in his career. When I look at these commandments, I would call them principles of design, I felt that just like the designs that these commandments help become timeless, these commandments themselves are timeless. So, I wanted to not just share a link to an article or a poster, but actually list down these commandments on […]

Leadership

Leadership Lessons from The Recent Political Crisis in Tamil Nadu

Leadership Lessons from Recent Political Crisis in Tamil Nadu by Mukesh Gupta Looks like the final curtain on the political crisis in Tamil Nadu finally came down, with Palanisamy being sworn-in as the chief minister. There are two leadership lessons that we can all learn from the way this entire episode unfolded. Importance of Succession Planning: This entire incidence only goes to show that there was no clear succession plan in place, if something were to happen to the erstwhile chief minister Jayalalitha. Even if she had someone in mind, she did not make it clear to the candidate or her […]

Ideas, Podcast

PBTO50: Understanding Why We do, What We do with Dilip Soman

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Who is on the show: In this episode we host, Dr. Dilip Soman. He is a behaviour scientist and the author of the book  The Last Mile, and is a Professor of Marketing and holds the Corus Chair in Communications Strategy. His researches behavioural economics and its applications to consumer wellbeing, marketing and policy. He is also the director of the India Innovation Institute at the University of Toronto. He works with ideas42 and serves as advisor to a number of welfare organizations. Why is she on the show: In his book The Last Mile, he tackles a very important topic. He […]