Tag: Personal Branding

Leadership, Marketing, Podcast

How to be Remarkable and Stand Out as a Leader

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https://traffic.libsyn.com/pushingbeyondtheobvious/How_to_Be_Remarkable_And_stand_out_from_the_crowd.mp3Podcast: Play in new window | DownloadSubscribe: Email | RSSPremise: Standing out starts with choosing to see, think, and act differently from the default, and then designing your work, relationships, and systems around that choice. This means intentionally questioning “how things are done here” and repeatedly experimenting with better ways that reflect who you are and what you care about.​ Why being different matters Most environments quietly push people to conform, to not make waves, and to follow existing templates for success. If you obey those pressures blindly, you become invisible, even when you are talented and hardworking. Think differently […]

Marketing

A to Z of Personal Branding

I saw this great presentation on slide share about Personal Branding created by Barry Feldman. Everyone of us is a brand now, whether we acknowledge this or not. Just like any other brand, we need to be intentional about what the brand stands for and for whom. The two most important questions for any brand manager are the following: Who is this brand for or the target audience? What does this brand mean for the audience it is created for? Answer to these two questions lead to other attributes of the brand, like what are the attributes of the brand, […]