When Your Biggest Strength becomes Your Biggest Weakness
Premise: Once advice that almost everyone agrees to, when it comes to defining our strategy (personal, professional or organisational) is that we need to “Play to your strengths”. If you are a business that has already seen some amount of success, the chance is that you know what your core strength is. So, you build on it. You continue to invest in your strength to get even better at it. You continue to invest until you are the best-in-class on this topic in the whole wide world. This strategy works really well, until it doesn’t. The irony is that most […]