AUDI – Managing customer expectations?
I was at the UB city mall a couple of days back and was amazed at the brand new Audi E5 which was displayed at the mall. Right next to the car, there was a big poster asked prospective customers to SMS AUDI to 561611 for more information about the car. In my enthusiasm to know more about the same, I immediately complied and sent an SMS to the number mentioned on the poster.I was then waiting impatiently for either a SMS response or for someone at the AUDI dealership to call me and explain all the great new features […]