What can Sales Teams Learn from Performing Arts?

Selling has a lot in common with performing arts than visible at first glance. One of the most important goal of a performing artist is to take their audience on a journey with them, the more immersive the experience, the more successful is the performance. The same is with selling. The goal of a sales executive should also be to take the customer on a journey with them. The more immersive this experience, the more successful will be the sales executive. Some lessons that sales executives can learn from performing artists who are very successful are: Weave a story: There is […]