PBTO52: Good Marketing Opens Minds and Good Sales Closes Deals – Krishnan Chatterjee
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Who is on the show: In this episode, we host Krishnan Chatterjee. He is a musician and a marketer. He heads marketing for SAP Indian sub-continent. He stumbled his way through IIM-A into the corporate jungle. Became the Head of Marketing for a large IT Company-a journey in which he used his voice in keynote speeches and such like. Came to his senses in the late noughties with the realization that your identity lies in what you create – and not in position, possession or power. Discovered songs don’t need much writing, and promptly adopted white collar rock to blow […]