Musings of A Salesman

Strategies for success

Strategies for Success

It is that time of the year, when most of us schedule mid-year appraisals for ourselves and assess progress against the goals that we set up at the start of the year. While this is a good practice (if you do this, not just as an activity to just tick off of...

Sales Strategies to succeed in Selling to Busy executives

PBTO26: Sales Strategies to Succeed in Selling to Crazy Busy People with Jill Konrath Podcast: Play in new window | Download Subscribe: iTunes | Android | RSS In today’s episode, we bring to you Jill Konrath. Jill is an author and a sales consultant. She has written three best selling books for sales people.                   ...

Who Should Own Customer Loyalty

Why Marketing Should Own Customer Loyalty

  When I ask a room full of marketing professionals, What is the role of marketing? the typical responses are some variation of “Getting customers into the sales funnel”. When I then ask them What role do they play in keeping these customers happy and loyal? Most of the marketers...

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