Tag: seth godin

Sales

ABC – Always be challenging

Seth Godin recently wrote a blog post “The Big Fish Theory” that made me think. In the post he argues that in markets, the most dominant player has the distinct advantage that most consumers choose them by default as they want to be safe and it is not worth the time and effort to look at all the options available and make a choice. It’s easier and safer to choose the market leader. So, the decision in that case is not to go and be a big fish in a large market but to define the market such that you […]

1000Entrepreneurs, Entrepreneurship

The Secret To Building a Successful Business

Premise: Manish Singhal is a founding Partner of pi Ventures. He is a veteran of 24 years in building hardware and software IP-oriented product companies, early stage investing, valuations, deal structuring and strategy advisory across different sectors. He is also a keen mentor of startups and has conducted many workshops in different parts of India to guide entrepreneurs on how to raise funds. On July 19th, Manish took time to answer questions from YourStory readers in their weekly section, ‘Conversations at YourStory’. The Million dollar question: In response to the question: “As a mentor to many, what advice do you have for budding […]

Leadership, Sales

Read This if You are A Sales Executive or a Sales Leader: Best Among What I Read – Sales Edition

Best Among What I Read by Mukesh Gupta If you know me at all, you would already know that I read a lot of stuff – right from business topics like (Sales, Innovation, Leadership, Marketing) to personal topics like philosophy, religion, psychology, habit formation, economics and the lot. I used to share a collection of articles that I really thought were well written or were thought provoking for me, almost everyday till a few months back. Some of my readers have indicated that they miss those collections in place, that it saves them time and requested that I start posting […]

Ideas, Innovation

Innovations Result from Solving Interesting Problems with Unique Insights

Innovations Result from Solving Interesting Problems by Mukesh Gupta I read a blog post from Seth Godin titled – “Interesting Problems“. You can read it here. I have always held the opinion that the ability to ask Interesting Questions is key when it comes to staying in control of your innovation process. After reading the post by Seth, I think, solving interesting problems is a great path that can lead to asking interesting questions, which in turn leads us to interesting insights and eventually interesting innovations. So, the question that begs an answer is where and how can we find […]

Ideas, Marketing

The Art of Storytelling For Business

It is well known that all of us make most of our decisions based on our emotions rather than pure logic or intellect or rationality. So, if we are to influence people and their decisions, we need to learn about moving them emotionally enough to get them to make a decision in our favour. The best way for us to do so is by telling good stories, stories that they can related to and move with. I saw this video by Ameen Haque, who is the CEO of Storywallahs, which he delivered at the Google complex and was moved enough […]