Author: Mukesh Gupta

Innovation

There is Algorithm and then there is a self-learning Algorithm

There is a lot of noise about the importance and how machine learning is changing the world of business and thereby world around us. There is a lot of examples being shared about the success of recommendation engines of Amazon or Netflix or even some retail giants. But is that really machine learning at work or is it still the work of some really smart and savvy programmers who have created an even smarter algorithm? Is the algorithm learning and creating a better algorithm than the one written by its creator? If yes, that would be a result of machine […]

Entrepreneurship, transformation

Future of Work: Rewriting Learning Rules for the Digital Age

Premise: There is a lot of buzz around the very concept of the “Future of Work” and what it will entail. Deloitte released their fifth annual Global Human Capital Trends report and survey. This year’s report takes stock of the challenges ahead for business and HR leaders in a dramatically changing digital, economic, demographic, and social landscape. In an age of disruption, business and HR leaders are being pressed to rewrite the rules for how they organise, recruit, develop, manage, and engage the 21st-century workforce. They have identified 10 trends that are playing out in the market, based on the […]

Ideas, Leadership

Your First 100 Days

Premise: I was teaching a set of people principles of intrapreneurship and at the end of the class, some one came up and asked me for help. He said that he has got a new role as a product manager in his current organisation and is not sure what he can do in the first 100 days to help put him on the path of success in his new role. Here is the advice I had for him. Be a Visionary Leader: This works if you are being brought into the role from outside of the organisation. One reason why […]

Marketing

What Successful Marketing looks like

I see marketing as successful if The focus of the effort was the consumer and she doesn’t feel like she is marketed to but feels like someone understood her better! She doesn’t feel like she is part of a target market but like an individual that she is! You have a conversation with her and not talk to her! When she feels and interacts with the marketing activity but doesn’t see it! It creates a emotional relationship with her along with a transactional relationship! This is simple but not easy!    

Innovation

3 Character Traits of a Good Innovation Manager

Premise: Almost every CEO that i meet wants to find out a way to out-innovate their competition. They want to innovate to improve their profits. They want to innovate so that they can help their customers innovate. And in the same breath, they also say that almost all their innovation projects are either struggling to take off or have not yielded the kind of results that looked possible. They all want to know what could be the potential reasons and what can they do to address this situation, given their current limitations. If there is only one thing that if […]