Shift from Competing Organizations to Competing Networks
In the past few years, I have started seeing a definite trend that is shaping up and one that can have an immense impact on all of us and how we do business. There is more competition between networks of organizations competing with each other rather than individual organizations competing. This was prevalent in the B2B space in the IT industry, where software vendors would team up with hardware vendors and implementation partners and go to market together. They win the deal together or lose the deal together to a different network. Airlines around the world always had these networks […]