5 Practices for Leaders of the Future #FutureOfWork

This blog post is for you if you plan to become or already are a leader who intends to lead their team in a world where change is the only constant and engagement (employee/customer) is extremely difficult to build. One of the biggest challenges that the future is going to throw at all organisations is their ability to cope up with constant change and to deal with the chaos that follows. We have seen that most organisations that fail (Nokia, BlackBerry, Kodak, etc), fail due to the inability of their leaders to see what the future holds and change course. If […]

Three Rules for Success in Business

I came across the TEDx video from Michael Raynor where he shares his three rules for success in business: Better before cheaper Revenue over cost There are no other rules I agree with his assessment of business and his rules. I would just add one more rule to this list that i strongly believe in: Customer before everyone else This completes the set of rules that can help businesses to succeed. The rules are simple but not necessarily easy to follow. Following these rules require companies to communicate these rules to all their employees and use these as the basis for […]

PBTO30: Digital Marketing strategies for Startups with Anshul Sushil – Founder & CEO: Boring Brands

http://traffic.libsyn.com/pushingbeyondtheobvious/30_PBTO30__Digital_Marketing_strategies_of_the_future_with_Anshul_Sushil_-_Founder__CEO__Boring_Brands.mp3Podcast: Play in new window | DownloadSubscribe: Email | RSS In today’s podcast episode, we host Anshul Sushil who is a co-founder of a Gurgaon based startup marketing company called Boring Brands. In this free wheeling conversation, Anshul talks about: His journey and experiences in the startup world. He also shares how Boring Brands came into being Hottest startup in the market Challenges that startup face in today’s market Leadership mantra Importance of Marketing and public relations/ Perception Management for Startups Marketing strategies of the future used by startups. Tools Start up Should use One key advice for all startups This is […]

Leadership Workshop That I Cant Recommend Enough

Tim Ferris in his podcast always asks each one of his guests this one question What spend of 100 USD or less has the most impact in your life? If I were asked this question, I have no doubt in my mind that the single 100 USD or less purchase that has had a profound impact on my life has been the investment of 90USD that I made to participate in a leadership workshop organised by THE SETH GODIN. The workshop started at 12:30 AM, yes half past mid-night and went till 3:30 AM in the morning. I was active […]