Tag: Apple

Innovation, Leadership, Marketing, Personal Growth

How To Be Different and Stand Out

Premise: One of the side effect of the explosion of social media is that every one is trying to be seen (views), heard (downloads) and appreciated (likes/shares). In this constant struggle to be seen/heard/appreciated, everyone is trying to be different and unique and authentic. And that is the true challenge. According to National Human Genome Research institute, “All human beings are 99.9 percent identical in their genetic makeup.” Which means that we are all that different from each other genetically. The 0.1 percent that does differentiate us genetically is influenced by our environment, exposure and experience we have had in […]

Entrepreneurship, Leadership

Declaration of Independence – Here is to the Crazy One’s

  One of my favourite ads of all time is the Apple ad – “Here’s to the crazy one’s“. This advertisement is a call to action to all of us who have a creative spark, an idea, the yearning to do something good, the frustration that we are wasting our lives the way we are living them. A lot of us are making a living not living the life that we truly want to live. I am not calling all of us to leave our jobs or to start a company or to disrupt everything. No. That is not the […]

Entrepreneurship, Marketing, Podcast

PBTO58: Hunch – Where Insights and Foresights Meet! With Bernadette Jiwa

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Credits: Opening music credit goes to Riju Mukhopadhyay & Pavan Cherukumilli Who is on the show: In this episode, we host Bernadette Jiwa. She is a best selling author of multiple books and writes one of the most popular marketing and branding blogs – The Story of Telling. Smart Company named as the top business blog in Australia of 2016. Seth Godin listed it as one of the marketing blogs he reads. Why is she on the show: She just released her most recent book – Hunch. The book talks about how we can turn our everyday insights into the next big thing. What do we talk […]

Ideas, Innovation, Podcast

PBTO54: The Fuzzy and the Techie- The Important Role of Humanities in a Tech Driven World

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Credits: Opening music credit goes to Riju Mukhopadhyay & Pavan Cherukumilli Who is on the show: In this episode, we host Scott Hartley. He is a venture capitalist and author of THE FUZZY AND THE TECHIE , a Financial Times business book of the month, and finalist for the Financial Times and McKinsey & Company’s Bracken Bower Prize for an author under 35. Why is he on the show: Apart from being a VC and having written a good book, he has also served as a Presidenhttp://amzn.to/2rAeUmWtial Innovation Fellow at the White House, a Partner at Mohr Davidow Ventures (MDV), […]

Innovation

4 Simple Questions That Can Re-vitalise Growth for Your Cash Cow

Every organisation that has seen some success has some form of a cash cow, which continues to grow and provide the fuel necessary for the organisation to invest in new products or services, which can bring in the next level of growth for the organisation. It is also inevitable that at some point in time the growth in the cash cow would slow down. If by that time, the organisation doesn’t already have another product/service that can take the place of the cash cow, then the organisation is in troubled waters, when it comes to continuing to grow. The general […]